Oscar nominated filmmaker Morgan Spurlock is at it again-and this time the subject is product placement and advertising in movies. When Julia Roberts holds up a little blue box on screen or Hugh Jackman jumps into a luxury car whose brand name comprised of 3 letters in the latest blockbuster-that can be the money shot for corporations in search of marketing their brands through the media. And Spurlock is on a mission to make sure that you know exactly how and what these companies are doing in order to get their names in your consciousness via his latest film, POM Wonderful Presents: The Greatest Movie Ever Sold.
Beauty February 9th, 2024